Plans & pricing
Start free. Upgrade when you want the app to start planning and coaching for you.
New accounts get 7 days of Pro features free, with no card required. If you don’t subscribe by the end, you keep the Free plan and everything those features saved stays stored, unlocking again if you subscribe.
Free
Genuinely useful, forever
$0/ month
- Profile & personalized onboarding
- Restaurant discovery with diet filters
- Meal & weight logging
- Create recipes & publish them to the community
- Browse community, react & comment
- Join public competitions
- Voice coach with selectable personas
- Plate photos to try: 3 a month, snap a plate and the macros are logged
- Coach taste: 10 messages a month on the built-in coach (our AI is paused right now)
Plus
Plan the week, see the trends
$6.67/ month
$79.99 billed once a year · save 33% vs monthly
- Everything in Free
- Smart shopping lists that learn your usuals
- Meal plans from your list & pantry
- Weekly digest: calorie & protein averages, adherence, weight trend, coach insight
- Plate photos: 30 a month
- Coach: 100 messages a month, about 3 a day on the built-in coach (our AI is paused right now)
Pro
Your personal AI coach
$12.50/ month
$149.99 billed once a year · save 38% vs monthly
- Everything in Plus
- Private AI coach on the built-in coach (our AI is paused right now): 300 messages a month, about 10 a day, with memory & actions
- Plate photos: 300 a month, about 10 a day
- Household accounts, up to 5 profiles